Marketing and guests experience for boutique hotels.
 
 
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There is something missing in the hospitality industry.

Every owner and general manager is saying they want to create better guest experiences. But, where are these experiences?

My goal is to be your go-to source for strategy, solutions and inspiration.

Why the hospitality world? Well, I’ve worked in and with hotels for over 20 years. From front desk to sales to general manger to consultant to the agency side. I’ve worked in interior design with hundreds of the best designers in the Southeast. I’ve managed spas and retail and golf resorts. I’ve managed outrageous projects that had no framework. I’ve worked with luxury brands and tiny, boutique properties. I’ve rebranded and relaunched and have a love of travel, retail and interior design.

And it was HARD WORK (see that glass of wine in that photo?!? Yep.)

But the real reason? Small, boutique hotels are my happy place. When I travel, I become a better version of me. Both the place and the property have the power of transformation.

And when I stay in or hear about a property that doesn’t get it - doesn’t do it right, it breaks my heart. It’s not that hard. I think smaller properties have an advantage as you are more flexible. You may not have the same budgets or the corporate support, but that’s where I can help you.

Anyway, all of this means I’m able to look at your hotel from several perspectives: marketing, operations, design, employee, and guest.

Until recently, I produced luxury designer showhouses. At the time, I wasn’t sure where this was going to fit in with my hospitality world, but understanding design and architecture makes such a difference. Your spaces matter and they must be that elusive combination of form and function. They need to do their jobs, but also should evoke emotion. And now in hindsight, time spent with some of the best design talents in the southeast was the BEST training for hospitality and guest experience.

But even if we aren’t officially working together, let me know what you need. Where do you need new ideas? What’s making you nuts? What are the biggest problems? I’ll do my best to create a course or a blog post that provides some solutions.

Let’s see - anything else you might want to know? I live in Atlanta and am always looking for clients in the southeast (excuse to travel). Oh, and I love shopping and sailing and books. Favorite Netflix are Grace and Frankie and The Crown.

If you’re wondering how I can really help you lead your business forward but aren’t sure what that looks like, schedule a (no pressure) 20 minute call. At the very least, you’ll hear a new perspective on your business. And, I love hearing what hospitality folks are up to, so, I’ll enjoy the conversation no matter what!

 
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